29 Oct Why Marketing To The Heart Beats Marketing To The Brain
https://vimeo.com/110363657 You know me by now. I’m always droning on about engaging people’s feelings, rather than making them think about logic. Dr. Eric Shoars sheds a different light on this concept in his blog “Marketing to the brain or to the heart?”. Let me paraphrase… You are a business owner or marketer: you want people to know what you do and that...